As a natural enthusiast, Love White looked to create a haircare product that would address her multi-decade long struggle with scalp and hair issues. Itchy, flaky scalp due to dandruff, and frizzy, dry, brittle hair that would excessively shed, had been problems since she was a young girl. After years of trying every possible medicated, professional, and off the shelf product available, as a young adult Love developed allergies to synthetic, chemical ingredients often found in many products. In an effort to develop an easy to use, natural, effective option those with sensitivities could use, Love & Snow hair and scalp serum was born. For the past 13 years she has educated on, researched, and incorporated essential oils into her daily routine. Love & Snow was initially developed for personal use but as results were seen and shared with friends and family who also saw results, the decision was made to help others achieve healthy, manageable hair and scalp regardless of thickness or texture. As people of various ethnicities, ages, and with a variety of hair and scalp concerns have continued to experience positive results; it has become Love’s goal to provide a solution for those who may have felt less than their best self because of their appearance. Rooted in the belief of embracing effortless, natural beauty, Love & Snow seeks to enhance the beauty we all possess.